Privacy Policy

Personal data collected by us

When a user makes or attempts to make a purchase, we collect the following types of personal data:

This data includes:

• Account data, such as name, email address, and password
• Payment data, such as billing address, phone number, credit card, debit card, or other payment methods
• Financial data, including credit card numbers
• Purchase data, particularly personalized or unique data

When a user uses our products and/or features, we collect the following types of personal data:

This data includes:

• Account data, such as name, email address, and password
• Payment data, such as billing address, phone number, credit card, debit card, or other payment methods
• Financial data, including credit card numbers
• Purchase data, particularly personalized or unique data

How We Collect Personal Data

We collect personal data from the following sources:

• From the user: The user may provide us with account, payment, financial, demographic, purchase, content, feedback, or product information by filling out forms, using our products or services, entering information online, or contacting us by mail, phone, email, or otherwise. This includes submitting personal data when, for example:
  • The user creates an account or makes a purchase on our website;
  • The user uses our products or services;
  • The user creates content using our products or services;
  • The user expresses interest in our products or services;
  • The user downloads software and/or our mobile app;
  • The user subscribes to our newsletter;
  • The user fills out a voluntary market research survey;
  • The user contacts us with a question or to report an issue (via phone, email, social media, or messaging);
  • The user logs into our website via social media.
• Automated Technologies or Interactions: When interacting with our website, we may automatically collect the following types of data (all described above): device data, usage data regarding actions and browsing patterns, and contact data in case tasks remain incomplete, such as uncompleted orders or abandoned carts. We collect this data using cookies, server logs, and similar technologies. More information on this can be found in the cookies section (below).
• Third Parties: We may receive personal data about the user from various third parties, including:
  • Account and payment information from another person when they purchase a gift for the user on our website;
  • Device and usage data from third parties, including analytics service providers such as Google;
  • Account and payment information from social media platforms when the user logs into our website via these platforms;
  • Content from communication services, including email providers and social networks, if the user gives us consent to access this data on such third-party services or networks;
  • Account and payment information from third parties, such as organizations (e.g., law enforcement), associations, and groups that share data to prevent and detect fraud and reduce credit risk; and
  • Account, payment, and financial data from technical, payment, and delivery service providers.

In the case of providing us or our service providers with any personal data of other individuals, the user represents that they are authorized to do so and confirms awareness that the data will be used in accordance with this Policy. If the user believes that their personal data was provided to us incorrectly or otherwise wishes to exercise their rights related to personal data, please contact us using the contact information in the “Contact Us” section below.

Device and Usage Data

When a user visits the Zest – Water for life website, we automatically collect and store information about their visit using browser cookies (files sent by us to the user’s computer) or similar technologies. It is possible to configure the browser to reject all cookies or indicate when a cookie is sent. The help feature in most browsers contains information about accepting cookies, disabling them, or notifying when a new cookie is received. If cookies are not accepted, some features of our service may be unavailable, so we recommend leaving cookie functionality enabled.

We also process information when the user interacts with our services and products. This information may include:

• Timestamps
• Location data
• Individual products displayed
• Search terms or internet searches that led the user to the website
• Other operational data

Data Collected from Third Parties

We may receive personal data about users from third parties, such as companies subscribing to Zest – Water for life services, partners, and other sources. This data is not collected by us but by third parties and is subject to the separate privacy policies and data collection practices of the respective third parties. We have no control or influence over how third parties process users’ personal data. Users always have the right to access and correct their data. For any questions, the user should first contact the relevant third party for further information regarding their personal data. If the third party does not respect the rights, the user can contact the data protection officer at Zest – Water for life (contact details below).

Our websites and services may contain links to other websites, applications, and services maintained by third parties. The information practices of other services or social media networks that manage our branded pages on social media are subject to the privacy statements of those third parties, which should be reviewed to better understand third-party privacy practices.

Purpose and Legal Basis for Processing Personal Data

We collect and use personal data with the user’s consent to deliver, maintain, and improve our products and services and to explore opportunities for enhancement.

Purposes include:

• Delivery of products or services
• Order fulfillment, including electronic and traditional shipping
• Delivering, developing, and improving our products and services
• Providing, maintaining, debugging, and improving our products and services
• Offering Zest – Water for life services and setting up accounts
• Organizing and delivering advertising and marketing activities
• Sending newsletters and other marketing communications regarding current and future products, programs, services, events, contests, surveys, and promotions organized by us or on our behalf
• Organizing events or registering participants and planning meetings at events
• Communicating with you regarding Products and Services

When we process personal data to deliver a product or service, we do so because it is necessary to fulfill contractual obligations. All of the above processing activities are essential to our legitimate interest in delivering products and services, maintaining our relationships with users, and protecting our business, for example, from fraud. Consent is required to initiate service provision. If there are any changes to the types of data we collect, new consent will be required. Some services under our agreement may be unavailable if the user does not give consent.

Third-Party Tools

We use external tools to store your information:

• WooCommerce

International Transfer and Data Storage

As much as possible, we store and process data on servers located in the geographic region where the user resides (note: this may not be the country where the user resides). Personal data may also be transferred and stored on servers located outside the user’s state, province, country, or other governmental jurisdiction, where data protection laws may differ from those in the user’s jurisdiction. We will take appropriate steps to ensure that the user’s personal data is treated securely and in accordance with this Policy and applicable data protection laws. Data may be stored in other countries deemed adequate under the user’s country’s law. In regions not deemed adequate, we will incorporate standard contractual clauses (or equivalent measures) into agreements with parties outside the EEA and ensure appropriate data security controls. More information on these clauses can be found here: https://eur-lex.europa.eu/legal-content/en/TXT/?uri=CELEX%3A32021D0914

Sharing and Disclosure

We share personal data with third parties only as specified in this Policy or at the time of collection.

Our online store is powered by WooCommerce. More information on how Shopify uses personal data can be found here: https://automattic.com/privacy/

We also use Google Analytics to understand how our customers use the site. More information on how Google uses personal data can be found here: https://www.google.com/intl/en/policies/privacy/

You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout?hl=en

We may also use personal data to offer targeted marketing through ads or other forms of communication (such as newsletters).

More information about how targeted advertising works can be found on the educational page of the Network Advertising Initiative (“NAI”) at: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work

Additionally, you can opt out of some such services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/

Legal Requirement

We may use or disclose personal data to fulfill a legal obligation, in connection with a public or governmental request, or in connection with a legal proceeding or tribunal to prevent death or injury, or to protect our rights or property. Where possible and practical, we notify in advance about disclosures.

Service Providers and Other Third Parties

We may use external service providers, independent contractors, agencies, or consultants to deliver and improve our products and services. We may share personal data with marketing agencies, database service providers, backup and data recovery service providers, email service providers, and other entities, but only to maintain and improve our products and services. Get more information about the recipients of Personal Data, please contact us using the information provided in the “Contact Us” section below.